The Evolution of Virtual Trade Shows: A Literature Review from the UK Medical Device Industry

Authors: Edge, M.T., Ghosh, S., Liang, D.

Journal: 11TH EMAC REGIONAL CONFERENCE - CHALLENGING THE STATUS QUO IN MARKETING RESEARCH

Publication Date: 2020

Pages: 52-61

ISSN: 2709-1589

https://eprints.bournemouth.ac.uk/34809/

Source: Web of Science

The Evolution of Virtual Trade Shows: A Literature Review from the UK Medical Device Industry

Authors: Edge, M., Ghosh, S., Liang, Y.

Conference: EMAC (European Marketing Academy) 2020 Regional Conference

Dates: 16/09/2020

Publication Date: 16/09/2020

https://eprints.bournemouth.ac.uk/34809/

Source: Manual